🎁 Register today to win an exclusive gift valued at $900 | FREE LIVE PANEL — September 9, 2026 at 8:00 PM EDT | Limited seats · Replay sent to all registrants | CrVT utilization · Career ladders · Capacity without hiring | 🎁 Register today to win an exclusive gift valued at $900 | FREE LIVE PANEL — September 9, 2026 at 8:00 PM EDT | Limited seats · Replay sent to all registrants | CrVT utilization · Career ladders · Capacity without hiring |
Veterinary Business Institute
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Date
September 9, 2026
Time
8:00 PM EDT
Format
Live Zoom Panel

The Tech Utilization Reset — Unlocking Your Credentialed Team Before You Hire Another DVM

With staffing shortages and wage pressure squeezing margins, the biggest untapped capacity in most practices is the team already on payroll. Learn the math of CrVT utilization, the scope ceiling vs the cultural ceiling, and the career-ladder retention strategy that beats the hiring treadmill.

Brendan Baker
Brendan Baker
Founder & CEO · PawthosX Inc.
Mary Berg
Mary L. Berg, RVT, VTS
Founder & President · Beyond the Crown Veterinary Education
Nicole Wisner
Nicole Wisner, LVT, VTS
Group Manager, Referral Relations · Ethos Veterinary Health
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Live Q&A Replay Included Practical Scripts
Key Discussion Topics

What We'll Cover

Practical, implementable strategies you can use in your practice the very next day.

1
The math nobody runs — a fully utilized CrVT delegation model adds 25–40% DVM capacity without a single new hire
2
AABP and AAEVT's new utilization guidelines — the legal scope ceiling vs the cultural ceiling, and which one is actually holding you back
3
The under-utilization audit — what your techs are doing today that they shouldn't be, and what they aren't doing that they should
4
Wage compression, title protection, and the NAVTA push to make "veterinary nurse" a protected term — what owners should be doing now
5
Building the career ladder — VTS specialty pathways, internal certification stipends, and retention through promotion instead of pay raise
About This Session

Unlock the team you already have — before hiring more

Join the Veterinary Business Institute for a workforce panel designed for practice owners and leaders looking to unlock the full scope and capacity of their existing credentialed team — before reaching for another DVM hire.

With staffing shortages and wage pressure squeezing margins, the biggest untapped capacity in most practices is the team already on payroll. We'll unpack the math of credentialed-technician utilization, the legal-scope vs cultural-scope ceiling, the under-utilization audit, title protection, and building career ladders that retain talent through promotion instead of pay raises.

This Panel Is For You If...

  • You own, lead, or manage a veterinary practice
  • You're stuck in a "hire another DVM" loop you can't afford
  • Your techs are doing reception work, not clinical work
  • You're losing credentialed staff to pay-raise treadmills
  • You want a real career ladder, not just bigger paychecks
Meet Your Panelists

Learn From The Best

Brendan Baker
Brendan Baker
Founder & CEO · PawthosX Inc.
Brendan Baker is the Founder and CEO of PawthosX Inc., a veterinary technology company building "calm" operating systems for modern veterinary teams. Before founding PawthosX, he spent years inside veterinary hospitals across general practice, urgent care, and rehabilitation, where he saw firsthand how broken workflows and administrative burden strain teams long before "hire another doctor" becomes a realistic answer. His background includes more than a decade in emergency services as an EMS Supervisor and volunteer firefighter, shaping his approach to role clarity and calm execution under pressure. He brings an operator's perspective: technology should help team members work at the top of their license, reduce bottlenecks, and give clinics more capacity without burning out the people already carrying the load.
Mary Berg
Mary L. Berg, BS, LATG, RVT, VTS (Dentistry), FVTE
Founder & President · Beyond the Crown Veterinary Education
Mary L. Berg received her VTS in Dentistry in 2006 and recertified in 2025. Her background spans veterinary dental research, practice management, and work as a dental technician in general practice, and she serves as adjunct faculty at two veterinary technology programs. As founder and president of Beyond the Crown Veterinary Education, she teaches dentistry to veterinary teams using practical, easy-to-master methods. She was named VMX Speaker of the Year in 2024, NAVTA Veterinary Technician of the Year in 2020, received AVDT's Excellence in Dentistry Education in 2019, and was named a Fellow in Veterinary Education in 2025.
Nicole Wisner
Nicole Wisner, BS, CVT, LVT, VTS (Anesthesia & Analgesia)
Group Manager, Referral Relations · Ethos Veterinary Health
Nicole Wisner has worked as a licensed veterinary technician for over 20 years. Her clinical experience ranges from small general practice to a university setting alongside multiple anesthesiologists, and on to multi-specialty and emergency practices; she obtained her VTS in Anesthesia and Analgesia in 2018. She is currently a Group Manager at Ethos Veterinary Health across referral relations, seeing both the technician's perspective and the operational one. Nicole also serves as Exam Committee Chair and President-Elect of the Academy of Veterinary Technicians in Anesthesia and Analgesia (AVTAA), and is a strong advocate for credentialed-technician utilization, VTS specialty pathways, and title protection.

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